Aired 5 years ago on News Talk Florida 
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Health

Do You Really Know What's In Your Shampoo?

Jessica Iclisoy, founder of the all-natural shampoo California Baby explains why she created her shampoo and why it's necessary for parents to be aware of potentially harmful ingredients in commercial and seemingly-natural soaps and body washes.

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"I picked up a shampoo that I thought was a natural shampoo and I took it home and I compared it to the conventional shampoo and I found that they shared many of the same ingredients."

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Photo Credits : (GettyImages)
Alexander Hassenstein William Thomas Cain Charley Gallay Christopher Furlong Tim Boyle
TRANSCRIPT This transcript was generated by AudioBurst technologies

You know, most shampoos have this sudsing agent, did I say that right? Sudsing, agent. - Sudsing agent, right. - And it's, sodium lauryl sulfate and they use  that to clean oil off of garage floors. - Yeah! Hey good for you! How did you learn that? That was a discovery I made 20 years ago, too. - Well I made that a little bit before that, I'm looking at your picture right now and I'm much older. So I'm, these are things, and it's hard to find a shampoo that doesn't have it. - Okay, so California Baby was really founded on, you know when I was, so this is my journey, let me just kind of take you through this a little bit. - Sure. - I was a young mother, it started really in pregnancy, wanting to be the healthiest that I could be and have the healthiest baby and once I started researching what I was eating and you know, little bit of information could be dangerous and I started finding out about the hormones in our meat and in our milk and pesticides on our vegetables, I actually became a vegetarian and I went through two pregnancies as a vegetarian and what I say is that you don't just stop eating meat and eat nothing but pasta and rice cakes when you become a vegetarian, you really, you have to eat legumes and you really have to learn about food combining and so after I had my son, I was breastfeeding him and I was shopping in a health food store, and I picked up a shampoo that I thought was a natural shampoo and I took it home and I compared it to the conventional shampoo and I found that they shared many of the same ingredients and the first one on the list was the sodium lauryl sulfate. Which shocked me, because what was the difference between the conventional and the natural if they are using the same cleanser? And then the next disturbing, probably even maybe more disturbing than the sodium lauryl sulfate is the synthetic fragrances. On my label it said natural fragrances, so natural is kind of a code word for saying synthetic but it smells like something found in nature. - Right. - So really they weren't very different. So my goal was, and I thought wow, let me try to find an alternative, you know, to the sodium lauryl sulfate and to the synthetic fragrances.